According to the figures printed by the central banak anad the statistical center of Iran,more than 27% of Iranian housegold income is being spent on preparation of basic objects and necessities(called by international market as "fast moving consumers goods or in short FMCG)
So,providing access for the end consumer,to the household cart with minimum cost and minimum level would be a great aim to acieve for companies of this kind.
There upon,by the end of 2011 Oshanak chain stores set up with the aim of establishing,operating,development and improvement of the performance of chain stores across older beloved country,Iran.
With the investment of Golestan Business Group (GBG) and capacity absorption,specialy within the managerial experience inside and outside the country operation of the stores was being set up.
Oshanak chain stores program is to launch at least as much as 50 discount stores in province of Tehran and Alborz by 2015.
Following the statistical study "bench marking" deliberates by pioneers from global and regional markets fields; and subsequently approving the comprehensive business plan, the company decided to put its first group of chainstores wich will supply the basic necessities in working order; the very same discount stores launched under the pretense "SEVEN".